Network TEN announced today that it has pulled the plug on their new Australian dance series 'Everybody Dance Now' . The dancing competition was judged by singers Kelly Rowland and Jason Derulo and only lasted two weeks.
How can a show with two big celebrity names not do so well? Promotion. Unlike other reality shows such as X-Factor, 'Everyday Dance Now' always came off as rushed and not prepared. The show only pulled in 598,000 viewers during its first week and 350,000 during its second.
This could be good news for Kelly who is currently recording her follow up album to 'Here I Am'.
Network TEN's CEO James Warburton said in a statement:
'Unfortunately, we didn't get the Everybody Dance Now format right. Kelly, Jason and Sarah are fantastic presenters. Their professionalism and commitment to Everybody Dance Now was remarkable, and the many talented dancers on the show were amazing.
'Although we worked with FremantleMedia to reset the program, clearly it has not struck a chord with viewers.'
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