Usher is set to launch his new album 'Looking 4 Myself' with a massive interactive live concert. Usher teams up with American Express, VEVO and Youtube for his live concert the day before his album drops on June 12th directed by Hamish Hamilton.
The concert is titled 'American Express Unstaged' the performance will be livestreamed from the Hammersmith Apollo in London Monday, June 11th. The livestream of the concert will start at 4 PM EST/ 1 PM PST at here .
Usher is giving his fans the chance to create a customized digital dancer featuring Usher's best choreography to join him on stage while he performs his song Scream in a digital montage.
Usher releases a statement saying:
'I am excited to introduce my new album 'Looking 4 Myself' with a worldwide performance in such an innovative way," said Usher. "It's very exciting to interact with my fans from a global stage through American Express Unstaged's live stream. Using the cutting-edge 'take the stage' technology will allow my fans to join me virtually via their dancing avatars on stage at London's renowned Hammersmith Apollo Theatre. Be there on June 11th.'
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